iPhone Designer Jony Ive “Objectified”

posted on Nov 07 by admin in the Firmware Version 3.0 category

Apple VP of Industrial Design, Jonathan Ive discusses the philosophy behind everything from the iPhone to the iMac for the documentary Objectified and, quite frankly, shows why he’s the best there is at what he does, and why what he does is oh, so nice.

Watch the video. Especially if you’re designing for Apple’s competition. Please.

[via Ryan Block]

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iPhone Designer Jony Ive “Objectified”